- Most people use the internet when shopping around for products and services. If you don’t have a website, they can’t find you. Most likely your competitor has a website; so should you.
- A website adds credibility. A Facebook page or Instagram or Twitter account isn’t enough. A professional website shows that you are not a fly-by-night operation and you mean business.
- A website allows you to control your image and information. It’s the backbone of all of your marketing efforts. Any emails, mailers, word of mouth referrals, or ads all get funneled through a pre-determined sales pitch as you have designed in your website.
- A website is dynamic. You can change your message and tailor to specific queries.
- Your sales team is always open. Your website connects you with potential customers 24 hours a day, 7 days a week, 365 days a year. You can even enable online sales where applicable. So your website is working for you, even when you are sleeping or on a much needed vacation.